#exceling in NIL

On the one-year anniversary of NIL, we take a look back at our work across talent representation, brand marketing and analytics.


Excel Acquires Game Seven

Game Seven has officially joined the Excel Family! We’ve acquired the leading creative and experiential marketing agency to bolster our Brand Marketing division and complement its existing strategic verticals to provide a full suite of brand solutions across the sports and entertainment marketing spectrum.


Stephanie Arpaia Named ‘Marketing Trailblazer’ by Cynopsis

Congratulations to our very own Stephanie Arpaia, Vice President, Brand Marketing, on being named a “Marketing Trailblazer” by Cynopsis for this year’s Top Women in Media Awards.


First Entertainment Credit Union Teams Up with the Los Angeles Lakers

Excel Brand Marketing was tapped by First Entertainment Credit Union (FECU) to assist with brand recognition and guidance through navigating high-level sports partnerships.