Congratulations to our very own Stirling Eads, Senior Vice President, Marketing, who has been named to the 2022 Sports Business Journal Forty Under 40 Class!

Stirling constantly pushes the boundaries of traditional sports marketing through developing strategic campaigns for athlete clients, brand partners and community initiatives. She oversees marketing for more than 75 MLB and PGA clients, as well as handful of retired and active NFL players, while leading an entire team that drives revenue and transforms athletes into standalone brands.

Her work with legendary talent including Derek Jeter, Peyton Manning and Eli Manning has enabled her to dive into post-career initiatives such as Hall of Fame campaigns, new business endeavors and charitable efforts. From helping Jeter launch his social channels and serving as an executive producer on his ESPN Films documentary “The Captain,” to assisting the Manning brothers with front office endeavors and marketing opportunities with brands like BBQ Guys, Nationwide and Frank’s RedHot, Stirling’s hard work is on full display for the world to see.

Stirling joined the Excel team in 2011 and immediately made a lasting impression within the marketing department. She is a bona fide game changer, incredible mentor and a playmaker that any team would be lucky to have on their roster. We’re proud to announce Stirling has been named to Sports Business Journal’s Forty Under 40 Class of 2022.

Read more on SBJ: Forty Under 40 – Stirling Eads

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